Search engine help
Being on the first page of Google for your targeted keywords can have a huge positive effect on your business. The top 5 results on page one account for 67.60% of all the clicks and the results from 6-10 account for only 3.73%. These numbers are a valuable reminder of the importance of ranking organically.EO is a pathway for visibility, which, depending on your purpose, can impact the buying cycle. Knowing what people are looking for by conducting thorough SEO research is key. While SEO results take time, a high-quality strategy eventually delivers impressive ROI.
Optimize titles/description/content of your category pages. XML sitemaps help search engines find the most important URLs for your site. Technical SEO and on-site SEO are essential and should be considered seriously early on in the game. As your website grows, you'll want to incorporate internal linking into your technical SEO strategy. A SEO Consultant in London knows that content quality and user experience are the most important elements of search engine optimization.
Ideally, your content creation focuses on each phase of the marketing funnel, starting from the awareness stage, over to the conversion stage, and up to the loyalty and advocacy stages which happen after a customer has purchased (Conversion stage). The reason optimized content is important is simple, you won’t rank in search engines without it. User intent is the foundation of content that meets your audience’s need, but it’s not the only factor because users have other, lesser-but-still-important, needs. They need the answer or product discovered in your user intent research, but they also need you to speak their language, differentiate yourself from the competition, present information in a useful format, etc. Creating great content is not easy. First and foremost it requires the right people and the right organizational structure; without this the content produced is unlikely to be the best it can be or reach its potential. A recommended SEO Specialist will be on top of all the changes and can take the burden of ensuring your content ranks well off your hands.
Focusing attention on your current and potential competition will help zero-in on specific claims that you believe distinguish your brand from its competitors. The more you can understand the brands that directly and indirectly compete in your area of business or industry, the better you’re equipped to capitalise on opportunities and mitigate the threats to your own business. Competitive research can help your organization get an accurate idea of the trends happening in the marketplace that you could have possibly missed otherwise. The ability to identify trends and predict future movements can be a huge asset for any business. To be familiar with competitive analysis means to examine your competitors’ weakness and strengths as a vital step for your success in the market and great outcomes. With an evaluation of your competitors` strengths and weaknesses, you may easily start to define how to give your startup a strong advantage. The more you can understand the businesses that directly and indirectly compete with you, the better you’re equipped for success. In essence, competitor analysis is a way to ensure you are one step ahead of your competition. A SEO Consultancy can spend years learning how to analyse data in order to improve content and help businesses grow.
Too many people bypass this crucial planning step because keyword research takes time, and why spend the time when you already know what you want to rank for? While it is possible to reach out to 50% of the world’s population online, it is important to understand the need to make sure you are visible to them. This is exactly where there is a need to understand the importance of keyword research. You cannot reach out without the help of highly targeted and specific keywords. Keyword research means to research & choose words / terms that users will search in search engines for finding their queries. This will help them get related results from search query. Search volume is the average number of monthly searches for a keyword or phrase. You can look up the worldwide search volume for a keyword, or you can narrow it down to a specific city, county, state, or country. A higher search volume means more potential traffic for you and your website. With a tech-savvy SEO York who has marketing experience and knows the technical side, you can easily meet your marketing goals and get a better return on investment.
Below we’ll share powerful search engine optimization stats to boost your rankings. Using these easy to understand facts and figures, you pick SEO tricks to use for your website. Let us start.
- The number of comments, views, shares, and 'likes' has a strong correlation with higher YouTube rankings.
- 43.7% of the top-ranking pages have some reciprocal links.
- 69.7% of search queries contain four words or more.
- The average top-ranking page also ranks in the top 10 search results for nearly 1,000 other relevant keywords.
- The average length of a first-page YouTube video is 14 minutes, 50 seconds.
- The #1 result in Google’s organic search results has an average CTR of 31.7%.
Unless you want to become a SEO Consultant yourself, there is no point in spending your time trying to keep up with Googles changes.